A 1973 BMW 1602, specially prepared by the marque’s Park Lane outlet, will take part in this year’s Le Jog.
The car is owned by rally organiser the Historic Endurance Rally Organisation, which has hired it out for the annual Land’s End to John O’Groats epic from 10-13 December.
"Our ‘Arrive and Drive’ hire service offers people who don’t own a classic car the opportunity to experience our event for the first time,” said HERO boss Tomas de Vargas Machuca, who reckons today’s classic rally enthusiasts are increasingly keen on competing in 1970s cars.
“The generations of today are looking back at BMW models such as the 1602, 2002, 3.0 CSL and remembering them as the cars they always wanted to have,” he added.
Toby Partridge, Managing Director of BMW Park Lane was upbeat about the marque’s involvement: “BMW takes its heritage very seriously and we were delighted to be invited to team up with HERO for a project that perfectly reflects the BMW philosophy that cars are there to be driven and enjoyed.”
The 1602 will be one of 70 cars taking part in the 1400-mile blast across the country, with the route featuring the longest night navigation section in the event’s 17-year history.
It will compete against a range of entries, from a 1937 Riley Sports Special driven by Richard Jeffcoate and James May, to a 1958 Jaguar XK 150 owned by rally regular Charles Graves and a 1960 Peugeot 403 entered by Dutchmen Pieter and Thijs Hennipman.
See HERO for more.