Lotus plans new Heritage Centre and Museum

| 28 Sep 2018
Classic & Sports Car – Lotus plans new Heritage Centre and Museum

Much-loved British car manufacturer Lotus has revealed major development plans ahead of this weekend's 70th birthday celebrations.

Work at the 100-acre site at Lotus' Hethel headquarters in Norfolk will include the building of a Heritage Centre and Museum (above), as well as a Customer Experience Centre, providing brand-new facilities as well as restoring ones of historic importance.

The buildings, designed by architects Feilden+Mawson, preview the marque's future at the former WW2 airbase which the company has called home for over 50 years.

Classic & Sports Car – Lotus plans new Heritage Centre and Museum
Classic & Sports Car – Lotus plans new Heritage Centre and Museum
A Heritage Centre and Museum (left) and renovated Clubhouse are in the pipeline

The Heritage Centre and Museum will incorporate the site's original main office and executive suites in a renovation and conversion project that will bring Colin Chapman's office back to life.

A new restaurant will be established alongside this, with views over the gardens.

The current clubhouse, which was once the airbase's control tower, will be reimagined to feature a roof terrace and facilities for hosting events.

Classic & Sports Car – Lotus plans new Heritage Centre and Museum
Classic & Sports Car – Lotus plans new Heritage Centre and Museum
A trackside Customer Experience Centre plus widespread landscaping are planned, too

The all-new Customer Experience Centre will be built alongside the test track's pitlane.

It will accommodate a two-storey showroom, preparation and service facilities, and private areas for car specification and delivery.

"The progress of these developments at Hethel demonstrates our commitment to Lotus and its bright future," said Feng Qingfeng, Group Lotus’ chief executive officer.

"Hethel is rightly the centre of the brand and what better place for customers, aspiring owners and staff to experience our values?

"Hethel is, and will always be, the heart of Lotus and our plans are the next step in readying the site for the next 50 years."


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